
Carolyn Behrens
the Realtor's Loan Specialist
Super Ideas For
Farming!
Farming is a multi-faceted task. It requires leg-work, give-aways, special
promotions, and-ideally-the creation and distribution of a monthly newsletter.
All this, done with a high degree of professionalism, will achieve valuable
exposure.
Danielle Kennedy, in her audio tape set, How To List As Fast As You Sell,
provides some excellent ideas that you might be able to use for different
facets of your farming:
Giveaways:
A calendar of local, regional, and TV sports and cultural events that you've
compiled. Note pads imprinted with your name, picture, phone number, etc.
Newsletter Story Ideas:
"Exclusive Information: All Last Year's Sales Prices In This Neighborhood"
Give high, low, and average prices for two, three, and four bedroom homes.
Newsletter Cute Sayings:
"Knowledge is of two kinds. We know a subject ourselves, or we know where
we can find information on it." --Samuel Johnson "If real estate is the subject,
you know where to find information: call me."
Idea For A Super Promotion:
Stage an ice skating night. Provide the firewood and hot refreshments if
it is outdoors. Pay for admission for everyone if it is held indoors. Negotiate
a group rate with the owner of the indoor ice skating rink. Split the cost
with other Realtors, loan officers, financial planners, and other related
professionals, if necessary.
Let me know if I can serve as a resource to you. I would be happy to help
out.
Enthusiastically! |